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Ideas

Let’s imagine better. This is our treasury of everything we love. Our best ideas and our own campaigns, the most visionary stories we can find, and tantalizing hints about the future. Please comment, share, argue and suggest. You bring this place alive.

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Projects

Swishing

Swishing

Ethical, eco-fabulous, social and fun. Welcome to the future of fashion. Learn more.

GREEN GIANTS

GREEN GIANTS

How smart companies turn sustainability into billion-dollar business by Freya Williams.

Only Planet

Only Planet

A flight-free adventure around the world by Ed Gillespie

Sell the Sizzle

Sell the Sizzle

Low carbon heaven versus climate change hell. Download it here.

Branding Biodiversity

Branding Biodiversity

The new nature message: Love not Loss.

Selling sustainability

Selling sustainability

Influence consumers to make better choices by giving them what they want.

Twitter

RT Or solve climate change. But you know, whatever. https://t.co/Vqu9hpOoCP

It's Fri-yay! Time for another #Sustainable #Fashion Roundup @StellaMcCartney @wgsn @marieclaire https://t.co/GIki5hjr2C

Instagram

instagram

A great morning at our Big Ideas Breakfast, asking the question "can transparency transform an industry?" Big thanks to Eva von Alvensleben of Kering, Orsola de Castro of Fashion Revolution and Leslie Johnston of C&A Foundation for being on our panel!