Oumph!
Epic veggie eating for free range humans
Results
Over the seven days following the launch, 258 print and online press articles on Kering’s sustainability strategy were released, including the New York Times headline ‘Kering becomes Luxury’s Activist’. The teaser video generated over 600,000 impressions and over 8,600 interactions in the seven-day period following its release. The E P&L is viewed as a serious, credible report, applauded by sustainability experts, financial bodies and media.